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top ten top tens finale: let’s change the world in 2010

January 8th, 2010 No Comments

Today, we wrap up an amazing week and a half of reminiscing and reflecting, with a step forward. We asked you here on the blog, on Facebook, and on Twitter to tell us your dreams for this year and the responses were passionate, heartfelt, and genuine (OK, some were super silly too). Here are our [...]

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top ten top tens, day 9: this is who we are

January 6th, 2010 17 Comments

Unfortunately, we don’t all work remotely from Shoe Drop locations (potential 2011 idea, Blake?), but our HQ scenario isn’t too bad. Posted up in a funky complex in sunny Santa Monica, CA, you’ll find a long alley way that leads to a big warehouse door. A TOMS flag atop the entry-way is the first indication [...]

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top ten top tens, day 8: style your soooooooole!

January 5th, 2010 No Comments

One of the most awesome things TOMS has done from the beginning is encourage customers to customize their TOMS with paints, markers, and fabrics. TOMS fans took off with the idea and Style Your Sole has remained one of our favorite pieces at events. Whether a professional artist takes on the task of creating custom [...]

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top ten top tens, day 7: to make you smile on a monday

January 4th, 2010 4 Comments

Lucky day number 7 of the TOMS Top Ten Top 10 lists delivers the best Shoe Drop moments of 2009. From happy kids, to happy volunteers, hand placing a matched pair of TOMS on a child’s foot is a very special experience and our friends and photographers have captured some really amazing moments.
On a side [...]

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top ten top tens, day 6: we noticed something about your TOMS photos…

January 3rd, 2010 No Comments

Today’s post is less of a top 10 countdown and more of a funny observation over the past year. It seems as though a majority of TOMS fan photos come in one of two anonymous styles: in a circle, or from the ankles down. We never suggested photos be taken that way, and yet the [...]

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top ten top tens, day 5: our fearless leader

January 2nd, 2010 No Comments

We’re settling in to the New Year and we’re halfway through our ten days of top tens. Today, we pay special tribute to our fearless leader, the Chief Shoe Giver and founder of TOMS, Blake Mycoskie. I’m confident all TOMS employees would agree we’re super lucky to have such an approachable and intelligent boss that [...]

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top ten top tens, day cuatro: let the creativity flow

January 1st, 2010 No Comments

TOMS has been encouraging creativity from the start with the Style Your Sole program, but TOMS fans go beyond painting and sewing on shoes. They produce incredible rap videos, make clever accessories, bake impressive cakes, create beautiful art… all with the simple inspiration of One for One. Here are some of our favorite creative endeavors [...]

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top ten top tens, day 3: tweet tweet

December 31st, 2009 No Comments

I’ll be honest, I resisted Twitter at first too. But with so much going on at TOMS- so many Shoe Drop moments to share, photos to post, insights to reveal- it was clear a Twitter account would be a fun way to connect with thousands of people around the world. Couldn’t have imagined that the [...]

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