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	<title>TOMS Shoes &#187; alpargata</title>
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	<link>http://www.tomsshoesblog.com</link>
	<description>With every pair you purchase, TOMS will give a pair of new shoes to a child in need. One for One.</description>
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		<title>where it all started</title>
		<link>http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/where-it-all-started</link>
		<comments>http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/where-it-all-started#comments</comments>
		<pubDate>Wed, 09 Dec 2009 21:33:44 +0000</pubDate>
		<dc:creator>bmycoskie</dc:creator>
				<category><![CDATA[Chief Shoe Giver]]></category>
		<category><![CDATA[Alejo]]></category>
		<category><![CDATA[alpargata]]></category>
		<category><![CDATA[argentina]]></category>
		<category><![CDATA[TOMS beginnings]]></category>
		<category><![CDATA[toms shoes]]></category>

		<guid isPermaLink="false">http://www.tomsshoesblog.com/?p=3961</guid>
		<description><![CDATA[A funny thing about TOMS is how much polo has influenced the company. It&#8217;s funny because polo is seemingly everything that TOMS is not. In most people&#8217;s mind, polo is an exclusive sport limited to country clubs and people with summer homes in the Hamptons. That&#8217;s exactly what I thought when a friend invited me [...]


Related posts:<ol><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/the-first-annual-shoe-drop-volunteer-reunion-weekend' rel='bookmark' title='Permanent Link: the first annual shoe drop volunteer reunion weekend'>the first annual shoe drop volunteer reunion weekend</a> <small>The Friends of TOMS team at TOMS headquarters had a...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/a-master-in-the-art-of-living' rel='bookmark' title='Permanent Link: a master in the art of living&#8230;'>a master in the art of living&#8230;</a> <small>&#8220;A master in the art of living draws no sharp...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/home-from-ethiopia' rel='bookmark' title='Permanent Link: home from ethiopia!'>home from ethiopia!</a> <small>Three of our staff &#8211; Andrew, Alejo, and I &#8211;...</small></li></ol>

Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
			<content:encoded><![CDATA[<p>A funny thing about TOMS is how much polo has influenced the company. It&#8217;s funny because polo is seemingly everything that TOMS is not. In most people&#8217;s mind, polo is an exclusive sport limited to country clubs and people with summer homes in the Hamptons. That&#8217;s exactly what I thought when a friend invited me to my first polo match in 2006, but something unexpected happen: I got sucked in. I&#8217;ve always thrived on competition, and ever since I stopped playing tennis in college, I&#8217;ve missed having a sport to completely immerse myself in.</p>
<p>Polo seemed so intense. I remember talking to a player at my first match and him saying, &#8220;When you&#8217;re riding nothing else matters, because the second you take your mind off the horse, you&#8217;re likely to find your butt smack against the ground.&#8221; For someone like me whose mind is always racing, this seemed like zen. So that night I Googled &#8220;polo lessons, Los Angeles&#8221; and found a couple of local clubs with beginner classes, and within a week, I was sitting atop a giant (albeit half asleep) polo pony, attempting to learn the difference between Western and English saddle. Learning polo is tough. When I first started, there was no sign of a mallet or ball, just a painful, and somewhat intimidating lesson in English riding. Now, I&#8217;m someone that likes learning things fast, so it quickly became clear that just going to lessons on Wednesday nights and Saturday mornings wasn&#8217;t going to cut it. While I was improving, I was no where near good enough to play in a game (or chukka, as it&#8217;s called) and I was growing tired of watching from the sidelines.</p>
<p>When I asked my instructor about speeding up my progress, he said that the quickest way to learn is through total immersion, and the best place to do it is in Argentina. In Argentina, polo doesn&#8217;t have the pretense and expense that it does in the US. Growing up around horses, many farmers become skilled riders and take to playing polo as a hobby. On the weekends, you can join pick-up games &#8211; just like basketball is played on the courts of Venice Beach. Filled with a sudden rush of excitement, I once again found myself on Google, but this time typing in &#8220;polo camp, Argentina, low cost&#8221;&#8230; and a month later, I was on an overnight flight to Buenos Aires anxious to begin an intense, four-week training camp. It was in BA that I met the charismatic, slightly egocentric, and completely lovable Alejo Nitti.</p>
<p>In addition to being a professional polo player, Alejo also told me that he was &#8220;pretty much an expert&#8221; in everything I could possibly want to do in Argentina. When I told him that I live on a sailboat and love playing golf, Alejo announced that he taught himself how to sail (winning a race, of course) and that his golf swing is nearly flawless <img src='http://www.tomsshoesblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>Rather than writing out the whole story here, I will leave you with just a few of the basic facts. It is because of this trip that:<br />
1. I encountered children with no shoes and came up with the idea for<br />
TOMS and the One for One model.<br />
2. Alejo became one of my best friends in the world and my original<br />
business partner in TOMS.<br />
3. The alpargata, a farmers&#8217; shoe commonly worn by polo players,<br />
became the inspiration for TOMS design.<br />
4. While my polo skills improved somewhat, I left Argentina with a<br />
vision that would change my life forever, and one that I hope will<br />
inspire others too.</p>
<p><img class="alignnone size-large wp-image-3962" title="IMG_4373" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/12/IMG_43731-1024x682.jpg" alt="IMG_4373" width="642" height="426" /><br />
<img class="alignnone size-large wp-image-3963" title="IMG_4386" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/12/IMG_4386-1024x682.jpg" alt="IMG_4386" width="639" height="425" /></p>
<p><img class="alignnone size-large wp-image-3965" title="IMG_4395" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/12/IMG_43951-1024x682.jpg" alt="IMG_4395" width="640" height="426" /></p>
<p><img class="alignnone size-large wp-image-3966" title="IMG_7418" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/12/IMG_7418-1024x682.jpg" alt="IMG_7418" width="638" height="424" /></p>
<p>A few weekends ago, I had the pleasure of returning to Buenos Aires, my<br />
home away from home, to serve as the official witness in Alejo&#8217;s<br />
wedding. Given everything that’s happened the past few years &#8211; and the<br />
unexpected catalyst for it all &#8211; it only seemed fitting that I get<br />
back on the saddle and attempt to hit some balls around. Were it not<br />
for polo, none of this would have been possible&#8230;</p>
<p>Congrats on the big day, Alejo. I wouldn&#8217;t have missed it for the world <img src='http://www.tomsshoesblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>


<p>Related posts:<ol><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/the-first-annual-shoe-drop-volunteer-reunion-weekend' rel='bookmark' title='Permanent Link: the first annual shoe drop volunteer reunion weekend'>the first annual shoe drop volunteer reunion weekend</a> <small>The Friends of TOMS team at TOMS headquarters had a...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/a-master-in-the-art-of-living' rel='bookmark' title='Permanent Link: a master in the art of living&#8230;'>a master in the art of living&#8230;</a> <small>&#8220;A master in the art of living draws no sharp...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/home-from-ethiopia' rel='bookmark' title='Permanent Link: home from ethiopia!'>home from ethiopia!</a> <small>Three of our staff &#8211; Andrew, Alejo, and I &#8211;...</small></li></ol></p>
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		</item>
		<item>
		<title>spring is here</title>
		<link>http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/spring-is-here</link>
		<comments>http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/spring-is-here#comments</comments>
		<pubDate>Tue, 03 Mar 2009 03:26:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[HQ Updates]]></category>
		<category><![CDATA[alpargata]]></category>
		<category><![CDATA[batik]]></category>
		<category><![CDATA[new styles]]></category>
		<category><![CDATA[pop up store]]></category>
		<category><![CDATA[rope sole]]></category>
		<category><![CDATA[Spring 2009]]></category>
		<category><![CDATA[tie dye]]></category>
		<category><![CDATA[university]]></category>

		<guid isPermaLink="false">http://www.tomsshoesblog.com/?p=1814</guid>
		<description><![CDATA[TOMS Shoes are inspired by the traditional Argentine alpargata which sits a top a rustic rope sole. This Spring, TOMS returns to our heritage and introduces the rope sole on selected styles. Paired with vibrant colors and striped canvas, the University Collection has a preppy edge for both men and women. Also expect to see [...]


Related posts:<ol><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/retailer-download-roots-wings' rel='bookmark' title='Permanent Link: retailer download: roots &#038; wings'>retailer download: roots &#038; wings</a> <small> TOMS: How did you hear about TOMS? Roots &amp;...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/top-ten-top-tens-day-8-style-your-soooooooole' rel='bookmark' title='Permanent Link: top ten top tens, day 8: style your soooooooole!'>top ten top tens, day 8: style your soooooooole!</a> <small>One of the most awesome things TOMS has done from...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/toms-in-texas' rel='bookmark' title='Permanent Link: TOMS in texas'>TOMS in texas</a> <small>When Fall hits, you know its time for one of...</small></li></ol>

Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
			<content:encoded><![CDATA[<p>TOMS Shoes are inspired by the traditional Argentine alpargata which sits a top a rustic rope sole. This <a href="http://www.tomsshoes.com" target="_blank">Spring</a>, TOMS returns to our heritage and introduces the rope sole on selected styles. Paired with vibrant colors and striped canvas, the University Collection has a preppy edge for both men and women. Also expect to see tie dyes and batiks, as well as new textures: linen and denim are here to compliment our classic canvas styles.</p>
<p><a href="http://tomsshoes.com/productslist.aspx?CategoryID=7&amp;selection=1" target="_blank"><img class="alignnone size-medium wp-image-1815" title="_dsc0099-copy-2" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/_dsc0099-copy-2-300x146.jpg" alt="" width="233" height="113" /> </a><a href="http://tomsshoes.com/productslist.aspx?CategoryID=7&amp;selection=1" target="_blank"><img class="alignnone size-medium wp-image-1816" title="1001b09_gbltd_lt" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/1001b09_gbltd_lt-300x125.jpg" alt="" width="219" height="91" /></a><a href="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/_dsc0099-copy-2.jpg"></a></p>
<p><a href="http://tomsshoes.com/ProductsList.aspx?categoryID=8" target="_blank"><img class="alignnone size-medium wp-image-1817" title="1008a09_gyntl_lt" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/1008a09_gyntl_lt-300x110.jpg" alt="" width="240" height="88" /></a><a href="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/_dsc0099-copy-2.jpg"> </a><a href="http://tomsshoes.com/ProductsList.aspx?categoryID=8" target="_blank"><img class="alignnone size-medium wp-image-1818" title="_dsc0117-copy" src="http://www.tomsshoesblog.com/wp-content/uploads/2009/03/_dsc0117-copy-300x125.jpg" alt="" width="244" height="101" /></a><br />
We can&#8217;t wait to keep you updated on the styles we are introducing in the coming seasons. Here at the TOMS HQ, we get excited about new shoes months before they ever land on our home page, with lead time from concept to creation being about 8 months. Staff all gives our input, and we welcome input from our customers, retailers, and fans, too. Recently at our temporary pop up store in Venice, CA, we showcased potential styles and asked people to give us their feedback. For a growing company who doesn&#8217;t invest in high-end trend forecasting, we trust each other’s taste and value our customers opinions.</p>
<p>Check out the new Spring 2009 line <a href="http://www.tomsshoes.com" target="_blank">HERE</a>.</p>


<p>Related posts:<ol><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/retailer-download-roots-wings' rel='bookmark' title='Permanent Link: retailer download: roots &#038; wings'>retailer download: roots &#038; wings</a> <small> TOMS: How did you hear about TOMS? Roots &amp;...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/top-ten-top-tens-day-8-style-your-soooooooole' rel='bookmark' title='Permanent Link: top ten top tens, day 8: style your soooooooole!'>top ten top tens, day 8: style your soooooooole!</a> <small>One of the most awesome things TOMS has done from...</small></li><li><a href='http://www.tomsshoesblog.com/http:/www.tomsshoesblog.com/toms-in-texas' rel='bookmark' title='Permanent Link: TOMS in texas'>TOMS in texas</a> <small>When Fall hits, you know its time for one of...</small></li></ol></p>
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